Yr Eira craft impeccably melodic off piste indie with biting lyricism.
The group's new album 'Map Maddwl' lands on May 15th, and it's a concise, focussed offering.
Matching their innate immediacy to songwriting that cuts a little deeper, there's a subtle political element to their work.
Fizzing new song 'Middle Of Nowhere' is out on May 1st, a potent slice of guitar pop bedlam.
Lewys Wyn leads the way, his superb vocal surging into personal realms with the band galloping at his heels.
"'Middle Of Nowhere' was originally a disdainful reference towards the traditional idea of a relationship and the guidelines that come with it," he comments. "The idea of romance can often be forced and therefore very toxic. But the more I wrote the song the more it developed an undertone of Welsh Independence."
"The song pulls on the similarity’s between romance and the ‘United' Kingdom. The idea of dissolving a political union is very much like breaking up with someone, it might be tough to start with but eventually you’ll build yourself up to be a better person."
Watch the video below.
‘Middle Of Nowhere’ is out on May 1st, taken from Yr Eira’s new album ‘Map Maddwl’ out on May 15th via I KA CHING.
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