DOOMTREE are as formidable a force as their name suggests.
Sonically muscular, imposing, the hip hop crew have a rare independence – insisting that the world meet them on their terms, the group fight off the mechanisations of the music industry.
New album 'All Hands' is a case in point. Dropping on May 4th via their own label, it finds DOOMTREE to continuing to push themselves forward, remaining true to their vision by leaving the past behind.
'Beastface' is a way of letting fans know where their heads are at. Relentless from the off, it comes equipped with visuals from Issac Gale.
"Living up in Minnesota and releasing albums in the dead of winter can pose quite the challenge when you're trying to shoot outdoor music videos in below zero temperatures. For 'Beastface' we decided to send P.O.S, Mike Mictlan, Sims, and director Isaac Gale off to California to escape the frozen tundra and get a little bit of sunshine before heading out on Doomtree's big two-month All Hands US tour. They pretty much just went out there with a camera and a handful of ideas, and had three days to come back with something sweet. Mike's family lives outside of LA near the desert, and after spending some time out there the guys came up with the tripped-out concept for the video, a slowly devolving desert mirage hallucination."
The director adds:
"Basically we decided nobody wanted to be stuck shooting in the ice and snow in MPLS, and Stef was already going to be in LA. And from there we improvised. Mike's family lived outside of LA near some sweet desert views, and we found a place with all these cheap blow-up psychedelic flowers and animals, and it just made sense to go out to the middle of the desert to shoot at them and have a trippy time I guess." Check it out.
Catch DOOMTREE at the following shows:
25 Bristol The Fleece
26 London The Garage
27 London Barfly (SOLD OUT)
Photo Credit: Kelly Loverud