Britain has a lengthy history of producing pop auteurs with a devilish wit.
Think Neil Tennant, think Jarvis Cocker, and think electro pop wizard Dan Croll.
New cut 'Swim' is a joyous piece of infectious melody, electronic production allied to a sharp observational sense.
There's a neat video, too, which you can check out below.
Catch Dan Croll at Village Underground on October 5th.