Track Of The Day 9/1 – Rarelyalways

'LET'S'

Rarelyalways thrives on asserting himself in the lines that exist between genres. Born in London to a West African family, he excelled in music from a young age, absorbing gospel, R&B, and – especially – jazz in the process.

Accepted into the BRIT School, he’d swap gigs depping on double bass in a jazz septet with heavy rock concerts, constantly challenging himself. As he grew as a songwriter, Rarelyalways came to stand for something defiant, a specific spirit within his chest.

A flurry of release have lit his trail, with Rarelyalways slipping between jazz and neo-soul, R&B and indie songwriting. Snapped up by Innovative Leisure, his debut album ‘WORK’ lands on March 10th, a rare widescreen statement from a truly special artist.

New single ‘LET’S’ is online now, a playful work with soulful appeal. Rarelyalways is an astute technical, blending his evident technical abilities with an uncanny ear for melody.

MadeInEden directs the video, which opens with Rarelyalways lounging in a bed with Precious Joie on a rooftop in London – before they launch into a pillow fight.

Tune in now.

 Photo Credit: Louis Flashman

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