Some of your favourite pop stars have joined NHS Blood and Transplant's freshly launched Date2Donate campaign.
The campaign aims to raise awareness of the impact giving blood can have, with the simple, easy process capable of saving three lives in under an hour.
Kicking off today (January 15th), Date2Donate will host a series of videos featuring some chart-topping pop stars.
The aim is clear – to get people off the couch, and to donate blood. The first video features Yasmin Evans, Jordan Stephens, Remel London, and it underlines how simple the process is.
Each speaks to the camera in turn, underlining their reasons for getting involved. Need a New Year's resolution? Try giving blood!
For more information on NHS Blood Donation click HERE.
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