Yard Act return with new song ‘We Make Hits’.
The band’s debut album ‘The Overload’ took them from DIY lockdown sessions to a nomination for the Hyundai Mercury Prize, in the process reaching No. 2 in the charts.
Follow-up record ‘Where’s My Utopia?’ lands on March 1st via Island Records, a co-production between Yard Act and Gorillaz member Remi Kabaka Jr. Hitting the road shortly thereafter, a huge UK tour culminates in a night at eventim Apollo in London on March 27th.
New song ‘We Make Hits’ is a moment of unadulterated catchiness, showing Yard Act’s acerbic pop tones. It remains tethered to their DIY instincts though, eschewing massive studios for their spare bedroom.
Yard Act’s James Smith comments…
‘We Make Hits’ started like most Yard Act songs do these days, in Ryan’s spare bedroom. He’d recorded a couple of basslines and I went round to throw some words on top just to see what might happen. I was reflecting on how things had changed so much for us over the last few years when I realised that sat round a laptop trying to make each other laugh, necking black coffee and craneing our heads out of the window to smoke cigs every hour or so, all that had really changed within the writing process was that, thanks to my baby, we were at Ryan’s house rather than mine and that Ryan had a place of his own now, which was nice.
Despite the outside blowing up, behind closed doors, we were the same, and I’m grateful for that. You can see the cynicism and the silliness on the surface of ‘We Make Hits’ without much effort, but at its core, for me, it’s really an ode to friendship and the unfiltered joy you feel when you’re making music with the people you hold dear in your life.
Tune in now.
Photo Credit: Phoebe Fox
