Devon makes vibrant DIY pop that’s perfect for spring.
The Forest of Dean artist kicked off 2020 with a big new single ‘BELONG 2 U’, which has just been given a verdant visual treatment befitting of his rural roots. It’s a perky, guitar-led frolic, showing off his DIY approach and vibrant pop sensibilities, produced by Devon himself and Tarek Musa (who’s worked with the likes of Spring King and The 1975) - it takes his unmistakably catchy sound to a fresh new place in 2020.
The track’s been released via Universal Music On Demand, following on from previous single ‘I DONT WANT 2 B UR FRIEND’. The momentum’s starting to build too, seeing Devon championed by Jack Saunders on BBC Radio 1, who recently hosted the band at his London Hopscotch night with Circa Waves.
“BELONG 2 U is quite personal like most of my tunes,” explains Devon of the track. “It’s quite a selfish way of doing things but it’s the only way I can write anything that will stand the test of time. The song is written from someone else’s perspective looking in at me, switching it around and using phrases I hear from conversations I’ve had."
The song started with just a small drum loop and acoustic guitar, before fully producing it bringing in Tarek Musa. It’s always a fun process seeing your ideas coming back to you 10 times bigger than expected. He’s very good at that.”
The visuals find Devon in a part-familiar, part-otherwordly setting, becoming increasingly green as ivy tendrils grow and wrap themselves around the room (and the band) – it seems to mirror that springtime feeling we all get this time of year.
It’s our Track of the Day. Tune in now.
- - -
Join us on the ad-free creative social network Vero, as we get under the skin of global cultural happenings. Follow Clash Magazine as we skip merrily between clubs, concerts, interviews and photo shoots. Get backstage sneak peeks, exclusive content and access to Clash Live events and a true view into our world as the fun and games unfold.