SOPHIE Soundtracks McDonalds Ad

Yep, it's 'Lemonade'

PC Music affiliate SOPHIE unleashed 'Lemonade' last year, a fizzing piece of avant dancefloor electronics which came backed by Glasgow crew Numbers.

Now, it's set to reach an audience of countless millions – McDonalds have nabbed it for their new ad.

It's an appropriate move, given the PC Music's adoration of consumerism and willingness to be viewed as a brand.

Still not a hit single, mind you…

Check out a rip below. (via Pitchfork)

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