He'll be leading from the front...

Skream has launched new label IFEEL.

The imprint will be helmed by the South London producer, and will reflect the many strands of his own musical tastes.

Inaugurated a few moments ago, Skream kicks off the IFEEL journey himself, laying out plans for a three tracker.

'Chesters Groove' lands on May 21st, with Berghain legend Norman Nodge. In a neat turn of events, Bristol don Joker has mastered the release, while INSA provides graphics.

Discussing the label, Skream comments: “I wanted to create a label solely for my own productions, in any genre I feel like. I also wanted to bring in artists that I really admire. I am especially proud that INSA is part of IFEEL.. as he was my favourite artist when growing up.”

Related: In The Mix - Skream Interviewed

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