Seinabo Sey seems to effortlessly stretch past any genre tag placed in her way.
The Swedish artist works with hip-hop producers, while her family hail from West Africa – another hugely important influence on the singer.
A sensation at the Great Escape, Seinabo Sey is now ready to unveil new single 'Pretend'. Due for release on September 4th, it's a supremely crafted, intimately intelligent piece of pop music.
Recording with long-time collaborator Magnus Lidehäll, the visuals for 'Pretend' are every bit as stylish and vivid as her live show.
Check it out now.