Run The Jewels have become ambassadors for Record Store Day.
The rap pairing have released each of their three albums as free downloads, but each has been followed by a vinyl release.
It's a funny thing: perhaps, just perhaps, digital isn't the enemy of the physical product…?
Run The Jewels have stepped in to become involved with Record Store Day, with El-P and Killer Mike taking the role of official ambassadors.
Ever industrious, the pair are also brewing something else – their very own Panther Like A Panther Stout, set to be followed in April by the Legend Has It Pilsner.
Get involved HERE.
Related: In Conversation – Run The Jewels
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