Royal Blood have decided to share a musical memory for End The Silence.
The campaign is aimed at helping some of the world's most disadvantaged children, with some eight million being brought up in orphanages.
Astonishingly, though, 80 per cent of these are not orphans – most have parents, but are given up due to poverty, disabilities or discrimination.
End The Silence wants to change this, and the ongoing campaign will have its final fundraising amount doubled by the UK government.
Everyone from Noel Gallagher to Ozzy Osbourne and HRH Princess Eugenie have gotten involved, sharing their early childhood memories for the campaign.
Royal Blood are the latest to shoot a video for End The Silence, and it features an unusual pick for the rock duo.
Opting for The Beatles' classic single 'Penny Lane', the Brighton pair discuss songwriting, and the sheer innocent appeal of music to children.
An insightful watch, you can check it out below.
Get involved with End The Silence HERE.
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