NYC’s Beastie Boys Square Gets Approved

Dedication and naming ceremony incoming...

NYC County City Hall has voted to approve remaining a key part of the city Beastie Boys Square.

Fans first mooted the idea some nine years ago, with a campaign put under way to re-name the corner of Rivington St. and Ludlow St. in Lower East Side, Manhattan. British readers may not recognise the address, but they’ll be familiar with the site – it’s the cover of the group’s seminal 1989 album ‘Paul’s Boutique’.

NYC’s Beastie Boys Square Gets Approved

LeRoy McCarthy spearheaded the campaign, aiming to put in place a street sign honouring Beastie Boys Square, and cementing their place within the cultural framework of New York more broadly.

In a 2013 resolution, McCarthy wrote:

The Beastie Boys were established in July 1981 as part of the Lower East Side’s CBGB punk music scene, and frequently played in that venue. In 1984, the Beastie Boys were the first white and the first Jewish hip-hop group signed to Def Jam records, where they played a significant, early role breaking down racial barriers in 1980s music between rock (white audience) and hip hop (black and Latino audience), which in turn led to a greater cultural understanding and historic reduction in the racial divide between the groups according to the book and 2013 VH1 miniseries The Tanning of America.

Now, after a nine year campaign, NYC Council City Hall has passed the resolution. News was confirmed overnight, with sign instillation and dedication set to take place in the coming weeks.

For a recap of the campaign check out this clip.

Beastie Boys’ album ‘Check Your Head’ was recently re-issued on vinyl for its 30th anniversary – dive into our lengthy retrospective in the Clash archive.

Join the Clash mailing list for up to the minute music, fashion and film news.