Robyn's fan-base know a good thing when they see it.
So when the singer began teasing new single 'Honey' they were immediately transfixed.
The viral #releasehoneydamnit was a tongue-in-cheek campaign designed to get Robyn to release the title track of her new album.
Well, it's worked. 'Honey' is out now, a sumptuous piece of electronic pop steeped in club culture, more aligned to house music than the Top 40.
Robyn recently spoke to the New York Times about the song, commenting:
“It’s not produced or written as a normal pop song. It is totally based on this idea of club music. When you’re listening to club music, there’s no reward. The reward isn’t, ‘Oh, here’s the chorus, here’s the lyric that makes sense.’ You have to enjoy what it is. You have to enjoy that there’s no conclusion.”
Tune in now.
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