British reggae has always been criminally dis-regarded.
Even amidst the reggae scene, homegrown product is often ignored. Yet a number of new producers and MCs are making their mark, resulting in music so damn infectious that even the most stubborn and closed-minded fans can't dismiss this.
Take Stylo G. Born in Jamaica, the bashment star came to the UK in his teens, soaking up the vast array of influences which British life can offer.
Matching slick R&B tones to rugged Dancehall riddims, his work has been gaining plays far beyond the often insular UK reggae scene. Last year's 'Call Mi A Yardie' was an absolute smash, buoyed by the type of confidence only someone young enough not to know any better can provide.
New single 'Soundbwoy' could well be Stylo G's breakthrough moment: glossy enough to get onto mainstream radio and hard hitting enough to please the purists, it finds the bashment star hitting top form just when it was demanded of him.
Watch it now.
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