An explosive concept, JUCE are a self-proclaimed 'girl band ting'.
Pairing up with ASOS, the video for new track 'The Heat' takes their technicolour approach to its logical extreme.
Directed by Pensacola via CANADA, the clip gives the user a chance to control the colour scheme.
A choice of five colours are available, with each pick seeming to shift a different mood on the clip.
Watch it now.
'Taste The JUCE' EP is out now via Island.
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