A proposed hologram tour involving the work of Amy Winehouse has been postponed, it has been announced.
BASE Hologram were tasked with creating the tour, following similar ventures with Roy Orbison and Maria Callas.
Now the company have revealed that the project is “on hold” due to “some unique challenges and sensitivities.”
BASE placed the following statement on social media:
— BASE Hologram (@BASEHologram) February 20, 2019
BASE Hologram chairman and CEO Brian Becker expanded on this in a statement sent to Billboard, commenting:
“Sometimes in developing this type of highly ambitious, state of the art hologram/augmented reality theatrical event we encounter some unique challenges and sensitivities that cause us to take a step back. Developing our productions is a cross between a Broadway show and a concert spectacle which requires creative engineering and that type of creativity does not necessarily follow a schedule.”
“And that’s what happened with Amy Winehouse, we promised to celebrate her life in the most respectful way possible—as we did with Roy Orbison and Maria Callas—and to ensure we keep that promise we are putting the tour on hold while we plot out a creatively spectacular production fitting of her remarkable career.”
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