Tyler, The Creator Revamps The Lacoste Croc In New Capsule

Tyler, The Creator Revamps The Lacoste Croc In New Capsule

Did somebody say GOLF Le-COSTE*?

Following a series of pink and green hued teasers from courtside at the French Open last month, we’re finally getting a full look at Tyler, The Creator’s new collaboration with Lacoste. The 16-piece, unisex line from GOLF Le FLEUR* focuses on old school silhouettes and neutral tones. Classic, straight cut tennis styles including short-sleeved polos and button down tees are given a Cali-streetwear upgrade alongside branded bucket hats and colour blocking panels.

Reminiscent of an 80s Wimbledon season in both colour and style, the collection is available in rebranded shades of litchi (pink), geode (beige) and mascarpone (off-white). The capsule also debuts a new collaborative croc-le fleur logo of sorts, with a poppy inserted in the classic Lacoste reptile's mouth. Launching alongside the clothing line is a short campaign video, giving us a humous glimpse at Tyler playing paparazzi for 44 seconds.

 

Available from July 17th at Lacoste.com and GolfLeFleur.com

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