The brand shoots AW13 in Berlin's Mitte district.

Ethical isn’t the first word that comes to mind when you look at Terrible Movement’s pieces, but low and behold, they’re completely guilt free. Hooray!

Founded last year, the London/some time Berlin based label makes tees, sweats and vests with slogans like ‘Daft Crunk’ and ‘Beverly Kills’ in the relevant fonts, plus a mighty selection of own name ‘Terrible’ tops.

Even better, the boxes they send said T-shirts in look almost like pizza boxes (though we presume they’re not that ethical that your goods would arrive with a layer of grease and a random piece of pepper).

‘Avant Garde The Time For That’ is the name of the label’s latest look book, sample images of which you’ll find above. Shot by Alexandra Waespi on an old university campus in the Mitte district of the German capital, the shoot is exclusively analog and perfectly apt.


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