Selfridges Are Jumping On The Drinkable Beauty Trend

Collagen shots…

We’re currently at the apex of the Instagram-able beauty moment, and let’s be honest, it’s running a little stale. Our feeds have become overwhelmed with skincare routines and seven-step regiments, each telling us a different method of how to layer our products – a confusion that will surely culminate in yours truly pouring everything into a mixing bowl and slathering the paste onto my face with a spatula.

Sensing our collectve distress and my imminent demise at the introduction of one more product, Selfridges and Beauty and Go have come to the rescue with a line of drinkable collagen shots. Upon recently learning that our bodies all but cease to produce collagen in our early twenties, I’d rather inject an IV directly into my veins with said skin elacticity promoting product, but alas until this is made available in pleasing lavender shades I’ll settle for a shot before bed.

Available exclusively at Selfridges and online from £39.

Selfridges Are Jumping On The Drinkable Beauty Trend

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