Guess Jeans Stage Coachella Takeover With A Luxury Desert Compound

With A-List guests and surprise performance by Metro Boomin and Nav.

California denim brand Guess Jeans returned to Coachella for the third year in a row. Curated by creative director Nicolai Marciano, the legacy denim brand created a desert oasis for festival goers in the form of a luxury compound. 

Guess Jeans took over a group of homes by the festival, transforming them into a haven for the brand’s A-list family and friends. The compound offered a range of unique and indulgent wellness treatments over the festival’s first weekend, including IV drips by HigherDOSE, B12 shots and detox juices, with private chefs and spa treatments. 

“We look forward to returning to the desert to create more precious memories with our growing GUESS JEANS family,” says Chief New Business Development Officer Nicolai Marciano.

A surprise performance by Metro Boomin and Nav at the Guess Jeans Compound Party during Coachella’s first weekend was attended by guests including Justin Bieber, Hailey Bieber, Steve Lacy, Lil Baby, Leonardo DiCaprio, Saweetie, Doja Cat, Tyga and more. 


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