How do you follow up Justin Bieber, Kendrick Lamar and some female empowerment endorsed controversy? If you’re Calvin Klein, with Frank Ocean, Kate Moss and Grace Coddingtion, obvs.
Just released, the brand’s new AW16 campaign has been lensed once again by British photographer Tyrone Lebon – also responsible for the accompanying film series, Ocean’s edition below – and draws from the same visual narrative as SS16.
Featured alongside the aforementioned are rappers Young Thug and Yung Lean, social media star Cameron Dallas, models Bella Hadid and Anna Ewers, Henry Rollins, footballer James Rodriguez, and actors Antoine-Olivier Pilon, Zoë Kravitz and Margot Robbie, as well as, ahem, David Blaine, plus a number of streetcast models, Grace Wales Bonner muse Wilson Oryema amongst them.
A mix of the culturally relevant and full time iconic, the new line-up further explores Calvin Klein’s dedication to promoting ‘authentic, personal storytelling’ – conceptualised to some extent by Lebon’s use of analogue photography the resulting aesthetic – likewise mirrored with the merging of the brand’s many strands.