We’re not ones to make random assumptions, but we’re pretty certain 2016 has been a good year for Claire Barrow and her eponymous label: in February the designer turned her AW16 presentation into a mini museum, following it up with an actual art exhibition – ‘The Bed, The Bath and The Beyond’ – in April, elsewhere playing both model (for Ashley Williams) and teacher (hosting workshops with Tate).
Then a few months back she announced plans to shake up her end of the industry, confirming a move away from traditional fashion schedules in a bid to explore different practices, something that can only be a positive for the label’s creative future.
And now she’s dropped a new visual delight and further demonstration of her strong collaborative efforts with the photographer Eloise Parry, with whom she has long worked: a new short titled ‘Move On’.
Soundtracked by Claves and clocking in at not long over a minute, the film was directed by Parry and boasts an intriguing mix of cameos, amongst which sit Ben Freeman of Ditto Press, Jeremy Leslie of magCulture, Jess Maybury and Liv Fontaine (the latter whom modelled IRL and fronted postcards for Barrow back in February, producing a short, ‘Opulence, Violence, Loss’ for the label last month).
Styled by Haley Woolens, ‘Move On’ features back row snoggers, front row gossip and a model chomping on a flower. Into it.