C.P. Company has combined with ASICS Sportstyle to project its vision across the newly launched C.P. Company x Asics: Gel-Quantum 360 VII.
Building an identity through tradition, design and innovation, C.P. Company has established itself as a magnetic force between global underground subculture and the arts, worn by everyone from high-profile footballers and rap icons to fashion moguls. Founded by Massimo Osti in 1971, the acclaimed ‘godfather of urban sportswear’ experiments with forward-thinking industrial manufacturing techniques and functional fabrics, opting for muted tones that reference vintage military wear. Osti’s re-imagining of the GEL-QUANTUM 360™ VIII strengthens the athleisure brand’s eye for collaboration, a fresh twist on a classic trainer available in two contrasting colourways.
Inspired by urban landscapes, the collection echoes the brand’s Urban Agility Concept from The Metropolis Series which utilised tone-on-tone branding, pocket detailing and high-performance materials. This time around, Osti lends his focus to natural forms and interlocking structures, creating a unique upper-construction design with the 5D printing process. Incorporating advanced TRUSSTIC and DIVISION SPACE technology, the model is a light, cushioned shoe that ensures better stability with a futuristic aesthetic.
Exclusively previewed during Paris Fashion Week, C.P. Company x Asics: Gel-Quantum 360 VII is an exciting new partnership that reinforces the Italian brand’s versatile relevance.
The collection will be available for purchase via FLANNELS X, and online at FLANNELS.com.
