Jay Z and Beyonce are set to become vegan as part of a new health challenge.
The festive season can be difficult for vegans. Many restaurants don't carry vegan options, and - with acres upon acres of meat on show - the fumes can no doubt become overwhelming.
Don't worry, though, because Jay Z and Beyonce have got your back. The superstar duo will turn vegan as part of the 22Days Challenge, a project dreamed up by exercise physiologist Marco Borges.
Embarking on the challenge from December 3rd, Jay Z wrote to fans: "Any professional vegans out there that have any great food spots please help out! Please ha."
The note in full:
"This all began a few months back when a good friend and vegan challenged me to embrace a “plant-based breakfast” everyday. It was surprisingly easier on me than I thought…"
"Why now? There’s something spiritual to me about it being my 44th birthday and the serendipity behind the number of days in this challenge; 22 (2+2=4) coupled with the fact that the challenge ends on Christmas day…It just feels right!"
"So you can call it a spiritual and physical cleanse. I will post my progress … I don’t know what happens after Christmas. A semi-vegan, a full plant-based diet? Or just a spiritual and physical challenge? We’ll see…"
"Best of luck and health!"
The new issue of Clash magazine is out right now. It's always on the money with breakthrough acts worth listening to. So, go and see.