Iceland's Secret Solstice has just announced the world's most expensive festival ticket - a cool $1 million.
The event takes place at the height of the Icelandic summer, meaning that fans get 96 hours of consecutive daylight.
It's an eerie, uncanny experience, made all the more memorable by that stunning setting and hand-picked line up.
In a new move Secret Solstice organisers have unveiled a million dollar ticket, complete with a vast list of extras.
The ticket holder will gain a flight in a private jet across Iceland (from any destination on Earth), an exclusive hotel pop up, exclusive spa treatment, a private helicopter tour, a midnight yacht party, a private yacht safari among floating icebergs, and a private horseback riding session with purebred Icelandic Horses.
There's a lot, lot more to pick from, but perhaps the best part is this: enquiries are being run by someone named after a Norse god!
Yep, you have to email firstname.lastname@example.org to find out more.
Secret Solstice runs between June 21st - 24th.
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