The History Of Apple Pie timed the release of their debut single perfectly. ‘You’re So Cool’ came out in the summer of 2011 and immediately struck a chord with its sun drenched melody and laid back vocals. Riding the crest of a wave of exciting new bands they gained fans with some electric live performances and their next two singles ‘Mallory’ and ‘Do It Wrong’ both sold out, with a third, ‘See You’ receiving a whole heap of praise when it was released digitally a week ago.
The band’s debut album, ‘Out Of View’, comes out in a week’s time on January 28th and they’ve been kind enough to give ClashMusic an exclusive stream of the finished songs. All four singles have made it onto the full length, joined by a further 6 tracks laden with fuzzy guitars and infectious pop hooks.
‘Out Of View’ is self produced by the band’s guitarist Jerome Watson and engineered by The Horrors’ Joshua Hayward, who also plays on the feedback-heavy closing track ‘Before You Reach The End’. Throughout the record it’s apparent that it’s a pair of guitarists in charge of the sound, with a huge variety of effects, layers and noises being created by the 6 string instruments and Jerome’s homemade pedal board. The lo-fi principles of the band’s earlier singles remain but they’re fleshed out in the new tracks, giving the album a more robust feel whilst still staying resolutely pop.
Maintaining their indie status the album is being released via Marshall Teller Records, the same label that put out album opener ‘Tug’ on a 12” split EP with Gross Magic, Echo Lake and Novella back in 2011 and went on to release all their singles since. Late last year ClashMusic spoke to label boss Leon Diaper and he told us how much work has been going into their biggest release to date HERE.
It’s a decision that has undoubtedly benefitted The History Of Apple Pie as this debut sounds exactly as it should, the culmination of 2 years of progression that has seen the band build on their initial promise, hone their craft by playing live and go into the studio on their own terms, maintaining control of the finished record. It’s an album that is both immediately accessible and sonically multi layered, check it out below....
Words by Paddy Hughes