Petit Bateau is the king of the Breton stripe and an icon of supposed easy French dressing, shadowing fans from birth to beyond. Remember when the members of MGMT turned model? That was PB’s doing.
For Spring Summer 14 the design team has taken the label’s bread and butter – the traditional stripe – and shaken it up somewhat politely, readjusting the neckline and contrasting two stripe designs.
It’s a subtle salute in the sea of nautical references summer throws up, but practiced by a classic offers winning appeal.