LFW SS14: J. JS Lee

The South Korean designer digs the London Aquarium.

‘J. JS Lee Spring Summer 14 collection starts with a journey through the London Aquarium’ so read the press release at Clash’s first show of the season, and it was easy to see the references.

Shiny fabrics, scale like textures and a waxed glow all put it out there in literal terms, backed by a colour palette of navy, white and light blue. Sporty shapes

Pink was in there too, in shades that brought to mind Simone Rocha’s AW13 collection. Shapes were slicker however and complimented by simple strap sandals and loafers.

Hair was pulled back neatly into a ponytail (fastened with pink or white bands), while lips were a bright shade of pink.

A series of gingham pieces introduced print, smothered in a glossy treatment that was a world away from last season’s heavy duty selection; except perhaps for the innovative mindset that produced both collections.

Projections on either side of the runway offered a Lee version of the jellyfish that originally inspired her, while the soundtrack – featuring Lykke Li and Little Dragon – perfectly complemented the mood. Similarly the new BFC catwalk space – brighter and lighter than in previous seasons – enhanced the display no end.

www.jsleelondon.com

All images from www.londonfashionweek.co.uk.

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