Jeremy Scott For adidas Originals: AW14

A decade on and still colour ensues.

A decade after the pair’s first collaborative pieces debuted, Jeremy Scott and adidas Originals are enjoying separate hype waves, as noted in Clash’s own 2014-thus-far highlights (here).

The German brand’s re-release of the Stan Smith has proved a new-old favourite for fans of subtle footwear, while Scott’s take on the house of Moschino has seen the man and brand both the source of intrigue for fans and journalists alike (naturally).

While branding has been key for the latter, for his AW14 adidas line Scott continues his assault on the retinas, with bright colours distributed throughout the collection.

Complimenting shades of pink, purple and lime, Jeremy tapped New York artist Kenny Scharf to illustrate several pieces with prints and motifs; Scharf was also responsible for a series of prints used in Scott’s SS14 mainline collection.

Elsewhere a number of ‘Motor’ pieces make a re-appearance from seasons past, sharing an aesthetic with Luella Bartley’s new direction at Marc by Marc Jacobs; in place of Bartley’s silk frocks however, adidas has produced trousers and tops in definitively sporting fabrics.

The first of two drops – the second hits stores in October, comprised of leather, netting, sequins and metal mesh (!) – this batch concludes with several ‘ripped’ denim printed pieces. In theory the subtler option, in reality proving just as vocal as the rest. 

www.adidas.co.uk/originals

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